DISNEY India’s latest offering is ABCD – Any Body Can Dance 2.

The company is also planning to extend the cinematic experience to a television show.

The second chapter promises to be even bigger in scale with Varun Dhawan and Shraddha Kapoor in the lead and the inimitable dancing star Prabhu Deva reprising his role of Vishnu Sir.

The story traces the journey of an Indian dance troupe, a motley assortment of boys and girls who come from the backstreets of a Mumbai suburb; their rise to fame, sudden downfall and then their attempt to seek vindication by regaining their lost glory and pride.

With dance a major part of many Indian movies Siddharth Roy Kapur, managing director of Disney India, said they were looking forward to developing the brand: “Globally, Disney has created some of the biggest franchises, and we are excited to have now developed our first truly local franchise with dance at its core.

“Our creative teams across the company are focused on delivering great content, quality products and memorable experiences for our family audiences, across platforms of their choice.”

Disney India’s gaming arm will also be developing a rhythm based game, where fans can engage with their favourite movie characters. Remo D’Souza, director, added: “ABCD as a concept is and will always remain close to my heart, as it allowed me to explore my passion for direction, along with dance. “The phenomenal response to the movie made me realize the significance of dance in the hearts and minds of audiences in India. With a promise of a television show, branded merchandise and a game, I am extremely delighted to be a part of this dance-inspired franchise”

ABCD releases in mid-June.